5 Uses of Video Conferencing Technology

Rebecca Corliss

Rebecca Corliss | February 1, 2019

From managing remote teams to closing business deals overseas, video conferencing has become a critical need for businesses of all sizes and functions. This means that successful firms and agencies will need to provide their clients and employees a suitable solution for high-quality video conferencing, which is the pinnacle of remote communications.

No longer do companies have to subject their clients or employees to subpar interactions. With HD video streaming and clear, noise-reducing audio, the best video conferencing tech can transform your business operations by bringing an in-person experience to your digital meetings.

1. Team Meetings

Tired of being left out, talked over, or misheard during digital meetings? The basic video conference call experience isn't suitable for a productive business meeting environment. One forward-facing camera cannot capture an entire conference room full of people.

A standard microphone will also fail to produce loud and clear audio on the receiving end of the conversation. Your team's time is too important to have to repeat themselves constantly. The information being discussed in meetings is too important to risk questionable sound quality from generating a misunderstanding. Your remote folks deserve the same experience as your in-office team, so give it to them!

A 360video conferencing device with high-resolution cameras and high-quality audio recording equipment can instantly upgrade your team's digital meetings and equalize the playing field for remote and in-person teammates alike.

2. Webinars

The entire premise of a webinar requires high-quality visual and audio input. Your viewers are watching because they need the information you have. If your video doesn't support the sharing of HD visuals or doesn't sufficiently capture the room you are in, then your watchers become listeners.

If your audience wanted to listen to information, they would have just selected a podcast on the topic. Likewise, if your participants can't understand what you are saying, you're restricting your approach towards engaging with your viewers.

When you take the audio aspect away from your presentation, you enter a vast pool of competing visual and audio-visual content. In order to provide a complete AV experience to your webinar participants, you need to be equipped with the right set of equipment, or you risk missing out on potential leads or current clients.

3. Product Demos

Every aspect of your company is represented in your products. Just think about all of the brainstorming sessions, design work, and manufacturing hours that have been spent in order to launch your merchandise.

Now imagine that a sales pitch flopped, and all of that hard work was for naught because you didn't have the proper video conferencing equipment to truly capture the full detail of your product. This scalable solution will also save your business money if virtual demos can replace costly onsite visits (or at least partially replace.)

4. One-on-One Training and Support

Whether you're providing onboarding training for a new employee or offering real-time support for a major client, every digital interaction your company conducts can either be choppy and unproductive, or as seamless and efficient as an in-person meeting.

The difference lies within the video conferencing technology you invest in. Unless you have high-quality video conferencing equipment, your company won't be able to provide a top-notch 24/7, anytime, anywhere communication stream between teams and customers. You will also widen your applicant pool for support representatives by offering remote roles that can be done from anywhere.

5. Job Interviews

The typical hiring process can be laborious. Each day you go without your new hire, you're not only missing out on that position's productivity, but you're missing out on the productivity of any interviewers involved in the hiring process.

High-quality, instant communication solutions, like video conferencing tools and tech, allow both current team members and potential new hires to quickly conduct an efficient yet substantial interview. Companies with remote capabilities hire new talent 33% faster than companies without remote flexibility. 

Not only will remote meetings be convenient, but through the use of video conferencing tech, interviewers will be able to obtain key visual cues from the interview that offer the same insights as an in-person interview.

Technology is meant to help your business propel further, faster! That is exactly what Meeting Owl aims to do. Elevate your business' collaborations with an elite video conferencing experience through the Meeting Owl today!

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